Studios build movie 'bridges' (USATODAY.com)

ASP Free Forums Sponsor:

March 8th, 2005, 12:01 PM

RSS_News_User

Utility Bot

ASP Free God 290th Plane (149500 - 149999 posts)

Join Date: Feb 2005

Posts: 149,978

Time spent in forums: < 1 sec
Reputation Power: 0

Studios build movie 'bridges' (USATODAY.com)

USATODAY.com - Studios have become more savvy about creating and exploiting synergies between home video and first-run programming. Such cross-promotion, says DVD Exclusive magazine's Scott Hettrick, "is not only strategic but is also very cost-effective, since studios and networks can get twice the exposure by dovetailing DVD marketing into TV and theatrical ad campaigns."

View the Entire Article

Viewing: ASP Free Forums > Latest News Updated Hourly > Technology News > Studios build movie 'bridges' (USATODAY.com)

« Previous Thread | Next Thread »

Thread Tools	Search this Thread
Email this Page	Search this Thread: Advanced Search
Display Modes	Rate This Thread
Linear Mode Switch to Hybrid Mode Switch to Threaded Mode	Rate This Thread:

Posting Rules
You may not post new threads You may not post replies You may not post attachments You may not edit your posts vB code is On Smilies are On [IMG] code is On HTML code is Off

View Your Warnings | New Posts | Latest News | Latest Threads | Shoutbox

Forum Jump